Why a Master of Professional Studies in Product Management?
Understand the keys to successfully navigating the roles and responsibilities of being a product manager to champion change with internal and external collaborators and influencers.
Learn how to truly know your target customer, your customer’s underserved needs, your value proposition, your product feature set, and your user experience, then integrate this knowledge into product and market requirements and positioning plans.
Translate product ideas into tangible assets by creating wireframes, 3D renderings, prototypes, and minimum viable products (MVPs) to test assumptions and validate customer interests.
Develop techniques for designing and modeling for fast feedback and idea sharing, system optimization with open architectures, validating functions and verifying performance, and leveraging and enabling the system designs, platforms, and ecosystems.
Embrace modern product leadership to form and motivate product teams, and grow organizations that can both discover and deliver products at scale.
The Job Outlook for Product Managers
Best Jobs in America for 2021
Annual Growth in Job Openings
Jobs Posted for Product Managers
Average Salary in the U.S.
A World-Class Education, Delivered Online
The MPS in Product Management combines online experiences with award-winning faculty, self-paced coursework and connections with the University of Maryland community to link innovators from around the world. Offered through the convenience and flexibility of our 100% online learning environment, our program has been specially crafted to offer high-quality, interactive collaboration with worldwide.
Award-Winning Faculty and Corporate Experience
The faculty selected to serve in the master’s are accomplished leaders in education with national teaching awards to their credit. Furthermore, they are innovators themselves who have lived what they teach and appreciate the balance of academic theory and industry practice.
A Dynamic Online Platform for Learning and Collaboration
Our learning management system leverages best-in-class software with a focus on design and usability. Our course architecture leverages high-definition lecture videos, real-time video conference opportunities with faculty and students, and a comprehensive knowledge management system to connect and empower students.
Support and Resources During and Beyond Your Enrollment
We believe the learning experience is simply the foundation of your new venture activities. Beyond the support and resources provided while a student, we aim to manage a lasting network of alumni relationships that live far beyond the graduation date.
An Innovative Curriculum
Discover how to deliver products that customers love, deliver value, and work for the business.
Learn the basics of customer discovery, product discovery, product delivery, and the core-context model for managing products through maturity. Explore how these change given the product adoption lifecycle and the market life cycle maturity, including how to detect which stage you are in and what types of strategies can be employed at each stage. Examine the processes of technological change and how firms can creatively recognize, screen, and evaluate tools and techniques to practice innovation.
Discover if the problem is worth solving and explore solutions with early product prototyping by engaging the customer through proven discovery and validation techniques.
Customer and product discovery is the process of using ideation methods and minimum viable prototypes to discover and test product-market fit. This is best accomplished by using a sound product discovery process with validating tests that confirm your product-market fit. Knowing how to build and conduct tests for value, usability, feasibility, and viability are essential so you can lead products with data-driven decisions. These techniques and skills enable you to evangelize your product concept, and answer important questions about your product, including:
- Is the value proposition compelling and urgent?
- Can the customer actually use it to solve the problem?
- Does the business model make sense for our business?
- Can you build the business and technology in a scalable way?