This course introduces the core functions of a product manager, including customer discovery, product strategy, and lifecycle management. Students explore how product managers lead at every stage of development, transitioning from project to product thinking while building vision, alignment, and delivery capabilities.

Students examine how organizations manage change, drive innovation, and evaluate emerging technologies. The course introduces innovation frameworks and teaches students how to implement new solutions that align with evolving business needs.

Students design and test business models, segment target customers, and validate value propositions. Emphasis is placed on conducting interviews, iterating with feedback, and translating insights into compelling product narratives.

This course focuses on experimental thinking and the use of Bayesian methods to guide product decisions. Students build skills in designing surveys, interpreting data, and making confident, data-informed choices throughout the discovery and delivery process.

Students apply design thinking and agile principles to build meaningful, scalable products. Through structured experimentation and customer-centric design, they learn how to de-risk innovation and lead through ambiguity.

This course explores lean operations and system optimization. Students study engineering paradigms like Agile, DevOps, and value stream mapping to align teams and processes for faster, more effective product delivery.

Students learn to develop and execute go-to-market strategies, manage customer acquisition, and drive growth. Key topics include product positioning, customer segmentation, and promotion planning.

Product managers must align diverse stakeholders. This course teaches negotiation strategies, conflict resolution, IP and contract basics, and how to advocate for strategic product decisions under pressure.

Students explore leadership strategies for building innovation-ready organizations. Topics include OKRs, product portfolio governance, lean budgeting, and culture-shaping techniques to lead cross-functional teams.

This course prepares students to make sound financial decisions across the product lifecycle. Students learn how to build product budgets, evaluate opportunity costs, and align financial strategy with product growth.